Dan is an Agency Partner at Meta
1. Why did you choose advertising/marketing as a career path?
I chose a career in advertising and marketing after post graduate study and some years trying to find a pathway that truly interested and inspired me.
I've always gravitated to creative outlets, experiences and people.
I've also always been curious about technology and design so an ability to learn and couple both these interests was exciting.
2. What's the best advice you'd give to your younger self who's just started their career?
Identify what you are really good at and harness that as your superpower.
You have two ears, and one mouth. Use them proportionally.
3. What do you look for when hiring young people?
A strong willingness to learn, listen and confidence to share a balance opinion... but most importantly, enthusiasm.
4. How do I make my resume stand out?
1. Make it punchy - leave the reader wanting more!
2. Don't treat it as a list of jobs - Explore opportunities to share personal learnings and development in a short succinct way that may entice the reader and talk more about your experience.
3. Appearance and formatting is important - treat it as a reflection of yourself!
5. What skills have been most beneficial for you?
My career is a result of my personal skills and largely an ability to communicate effectively.
In all my employment, it's been important to demonstrate skill in creating opportunities, solving problems and adding value throughout.
6. Do you need a degree?
Unless it's essential criteria for the role, no.
However, I do strongly believe that tertiary study builds strong behaviour, discipline and learning that will positively help setting you up for your career.
7. What was a key lesson you learnt in your career to date?
Run your own race! Not everyone works at the same pace.
Learn to understand what your optimal environment and process is and plan accordingly to ensure you get the best outcomes.
Slowing down increases accuracy - If you don't believe me, Google 'elite archers and heart rate'.
8. Have your reasons for joining the industry changed over time?
No. The reasons I joined the industry continue to be the reasons I stay in the industry.
9. Have you ever failed? How did you react?
Yes. Early in my career I remember 'faking it' a bit in relation to some conversations that were new to me.
In trying to keep up I shared the wrong information which was misleading and created confusion and more work for some people. It was pretty embarrassing but I was fortunate to have a great manager who helped me through areas I needed to learn.
I quickly understood the importance of learning and the power of paying attention to detail, even it something takes longer to do, or requires more time to learn.
10. If you had the chance to re-do your career knowing what you know now, what would you do differently?
I wouldn't change a thing. The success and failures of my career to date, have contributed to who I am today and something I'm proud of.
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